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Here's What We Do

SEO Tools

We build websites designed to dominate the search engine results in your local area, and we provide you with the tools and support you need to keep your site on top.

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Blogging

We give you everything you need to write effective blog posts that your customers and the search engines will love. We can even write your blog posts for you!

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We'll help you make sense of the sometimes confusing world of social media – and show you how to put its power to work for your business.

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We're experts at managing paid online advertising campaigns and have a proven track record of dramatically reducing our clients' cost-per-lead.

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We'll give you everything you need to produce effective email newsletters – and we'll help you leverage your email list for maximum advantage.

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Recommend Me makes it easy for you to harvest positive reviews from your customers and to show off your success on your website.

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We’ll convert your website visitors into leads with iMarket Live Chat. Manned by our agents 24/7, this feature can increase your online leads by up to 35%.

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Here's what's going on

Google Penguin 3.0 – The Algorithm Refresh That Should Have Been an Update

Many people perceive the Penguin algorithm as nothing more than a thug, here to force thousands of small businesses into paid advertisement on Google by tanking their organic visibility. So I’m sure you can imagine the unrest within the community as the one year anniversary of the last update passed. But on Friday (October 17th, 2014), webmasters finally got their wish – Google began rolling out Penguin 3.0. Whether or not it was what they had hoped for is yet to be determined.

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The Life and Death of the Google Authorship Markup

It was exciting while it lasted, but unfortunately, Google authorship is no longer supported by Google. But first, allow me to shed a little light on the rise and fall of Google’s authorship markup. The Google authorship rich snippet was first introduced by Matt Cutts at the SMX Advanced conference, back in 2011. For those unfamiliar with this rich snippet; it allowed you to identify yourself as the author of the content within a blog post, which would then publish a small thumbnail of your Google+ profile photo directly to the left of your blog post snippet within Google’s search results.

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Here's what people say

iMarket Website Solutions Web Design and Development

Just thought I would share, since the new site launch we have tracked 5 calls, 3 replacement and 2 service call leads. I’m very pleased since we have not done any internet marketing either PPC or organic yet. This is in two weeks, including the disturbance of the holidays.

Brendan Slifka, Leslie Heating & Cooling

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  • Quality Service Contractors (QSC)

    Industry Partner

  • Plumbing-Heating-Cooling Contractors Association (PHCC)

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Here's the deal:

At iMarket Solutions we empower businesses by helping them build a strong on-line presence. We start with websites designed for powerful search engine response. We build on this foundation with carefully coordinated online marketing activities. Our marketing campaigns include search engine optimization activities, pay-per-click advertising, and email marketing to promote customer loyalty and retention. All our campaigns are custom-managed by industry experts to achieve premium results.

Like many marketing companies, we believe that the most effective marketing campaigns utilize a variety of media, including traditional and paid online advertising. But what makes iMarket different is our success in maximizing local organic (free) search results. Over time, this will dramatically decrease your overall cost-per-lead. You'll get more customers while spending less money!

We understand that you have a business to run and that you value both your money and your time. We've developed a variety of website and online marketing packages to meet the different needs of small, mid-size, and large contracting businesses. Whether you are looking for an affordable entry level web presence or a turnkey strategy for maximum search engine response and lead generation, we've got a solution for you.

iMarket's sales and management team has a total of over 40 years' experience in the HVAC industry. We know what contractors need to be successful, and we'll put that knowledge to work every day to help you achieve maximum results.

So go ahead - contact us and take the first step toward successful online marketing!

 

Here's what it all means

iMarket Website Solutions web development and design Google

SEO – "Search Engine Optimization" helps your site achieve high placement in the organic search engine results. Leveraging this "free advertising" on the search engines will dramatically lower your cost-per-lead over time.

Local Search Engine Optimization – 20% of internet searches are by consumers looking for local products and services. Search engines and online directories are responding to this trend by providing specialized local search results. A strong showing in these local results can result in a large number of highly-qualified leads.

SEM – "Search Engine Marketing" is paid online advertising, which helps you get traction in the search results and compete effectively in challenging markets.

Here's what you should do

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West Coast Office: 7700 Irvine Center Drive, Suite 160, Irvine CA, 92618
East Coast Office: 130 West Canal Street, Suite 5, Winooski, VT 05404

Website design, graphic design, and web hosting provided by iMarket Solutions