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Choosing a Web Company

Choosing a web design company can be difficult. While the visual "look and feel" of your website is important, so much of what makes a website a successful marketing tool is "behind the scenes" in the coding and strategy of the website. It makes it hard for laypeople to evaluate the expertise of a company.

The most important things to consider when choosing a web development and online marketing company are:

  • Does the web developer understand my industry and my particular needs?
  • Does the web developer have a track record of success in helping its clients dominate the search rankings for their industry?
  • What is the ROI of the websites designed by the web developer?

How does iMarket measure up?

  • At iMarket, we specialize in websites for the trades. Our decades of experience and insider knowledge of the industry enables us to understand what contractors need.
  • iMarket has a proven track record of success in helping our clients dominate their local search rankings.
  • The ROI on iMarket websites and online marketing programs is excellent - we significantly reduce the cost per lead, while increasing the overall number of leads we get for our clients.

Want to be sure? Put iMarket to the test by downloading our free workbook "Choosing a Web Design Company". It will help you identify candidates and choose between them so that you get the best fit for your business. We're willing to bet that after you've looked at all your options, you'll choose iMarket!

 

Here's what people say:

iMarket Website Solutions Web Design and Development

I have been so impressed and pleased with our new website and the entire process of launching the new site. iMarket Solutions handled every detail with a complete thoroughness and a high degree professionalism. Change is usually never easy, but Wendy and Nadia really took the time answer any questions and solve every issue. The end result has been a new site that we love and more importantly, our customers love it too.

The new design and the attention to SEO has been paying off. We used to average 3 to 4 leads a month on our old site. The first month with our new site, we received 12 and that was during mild weather in our “off season.” Thanks to the detailed reports we receive from iMarket, we now have the information needed to improve our marketing and zero in on the consumers in our local area. Also our rankings for Google and other search engines keep climbing if they are not already in the first position.

Our social media is now working hard for us, improving our relationship with our customers and generating traffic to our site. iMarket handles all our Facebook, twitter, and blog posts. We still have the option to post something ourselves if we choose but its not necessary as there are 3 posts a week, like clockwork, on our social media accounts. Our social media used to be a chore, now it is trouble-free.

Overall, my entire experience with iMarket Solutions has been effortless and now we have a finished product that is proving results and driving sales.

Paige Robinson
Marketing Manager
Apple Heating & Cooling

Here's what's going on:

Google Penguin 3.0 – The Algorithm Refresh That Should Have Been an Update

Many people perceive the Penguin algorithm as nothing more than a thug, here to force thousands of small businesses into paid advertisement on Google by tanking their organic visibility. So I’m sure you can imagine the unrest within the community as the one year anniversary of the last update passed. But on Friday (October 17th, 2014), webmasters finally got their wish – Google began rolling out Penguin 3.0. Whether or not it was what they had hoped for is yet to be determined.

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The Life and Death of the Google Authorship Markup

It was exciting while it lasted, but unfortunately, Google authorship is no longer supported by Google. But first, allow me to shed a little light on the rise and fall of Google’s authorship markup. The Google authorship rich snippet was first introduced by Matt Cutts at the SMX Advanced conference, back in 2011. For those unfamiliar with this rich snippet; it allowed you to identify yourself as the author of the content within a blog post, which would then publish a small thumbnail of your Google+ profile photo directly to the left of your blog post snippet within Google’s search results.

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West Coast Office: 7700 Irvine Center Drive, Suite 160, Irvine CA, 92618
East Coast Office: 130 West Canal Street, Suite 5, Winooski, VT 05404

Website design, graphic design, and web hosting provided by iMarket Solutions