Skip navigation

Website Design, Optimization & Lead Generation Solutions

Call Us Today:

800-727-3920

Join Us Online

  • YouTube
  • Facebook
  • Twitter
  • Linked in

Here's What We Do

SEO Tools

We build websites designed to dominate the search engine results in your local area, and we provide you with the tools and support you need to keep your site on top.

Learn More

Blogging

We give you everything you need to write effective blog posts that your customers and the search engines will love. We can even write your blog posts for you!

Learn More

We'll help you make sense of the sometimes confusing world of social media – and show you how to put its power to work for your business.

Learn More

We're experts at managing paid online advertising campaigns and have a proven track record of dramatically reducing our clients' cost-per-lead.

Learn More

We'll give you everything you need to produce effective email newsletters – and we'll help you leverage your email list for maximum advantage.

Learn More

Recommend Me makes it easy for you to harvest positive reviews from your customers and to show off your success on your website.

Learn More

We’ll convert your website visitors into leads with iMarket Live Chat. Manned by our agents 24/7, this feature can increase your online leads by up to 35%.

Learn More

Here's what's going on

Google Penguin 3.0 – The Algorithm Refresh That Should Have Been an Update

Many people perceive the Penguin algorithm as nothing more than a thug, here to force thousands of small businesses into paid advertisement on Google by tanking their organic visibility. So I’m sure you can imagine the unrest within the community as the one year anniversary of the last update passed. But on Friday (October 17th, 2014), webmasters finally got their wish – Google began rolling out Penguin 3.0. Whether or not it was what they had hoped for is yet to be determined.

Read More

(0 Replies)

The Life and Death of the Google Authorship Markup

It was exciting while it lasted, but unfortunately, Google authorship is no longer supported by Google. But first, allow me to shed a little light on the rise and fall of Google’s authorship markup. The Google authorship rich snippet was first introduced by Matt Cutts at the SMX Advanced conference, back in 2011. For those unfamiliar with this rich snippet; it allowed you to identify yourself as the author of the content within a blog post, which would then publish a small thumbnail of your Google+ profile photo directly to the left of your blog post snippet within Google’s search results.

Read More

(1 Replies)

Here's what people say

iMarket Website Solutions Web Design and Development

Everything has been great with the results and customer service from iMarket. Anything that we’ve asked for has been done quickly and exactly as we wished. Everyone in your organization has been very responsive and are all truly customer focused – you have great people working for you.

Specifically, we’ve been blown away by the organic traffic to the site and the leads and revenue generated from the SEO work that iMarket has done for us. Our SEO placement and leads/revenue went from something that wasn’t even worth tracking to our second highest source of both leads and revenue in just 6 months – the only higher source for either has been customer referrals. The investment that we made literally paid for itself in 6 months – maybe less than that. We should have done this years ago.

When we ran our reports from organic/SEO leads and revenue, it was our most abundant source of lead generation and revenue as well as our most cost effective source of lead generation and revenue – even when we had amortized the entire cost of the new site over just a 6 month period.

In comparison to yellow page advertising, it has cost us less than 10% of what yellow page expenditures cost to generate both leads and revenue. As a result of this, we have already reduced yellow page expenditures for next year that will result in savings that are over 3 times what it cost us to build the new site.

As for the social media aspect of things – everything has been great. I’m not well versed in those arenas nor do I have time to get involved with it, so I asked Martina to take care of keeping us up to date and she’s done a great job with it, updating our pages (as well as our blog) 2 or 3 times a week. I may get more involved with it at some point, but I haven’t had to as it’s being managed for us without me needing to do anything.

Finally on the PPC campaigns, we have not spent a lot of money there – simply because we haven’t had to because we are generating so much organic traffic. What we have spent has been worth it, we are averaging around $30 per lead via PPC which is outstanding when compared to any other paid advertising that we are doing. The next closest source in terms of expense is $90 per lead. We may look to increase PPC budgets in the future as a source of growth. For now though, we have our plate full with all of the organic leads as we are on Google’s first page for nearly every keyword that we have targeted.

Kevin Carney, President
Carney Plumbing, Heating and Cooling
July 2011

Click here to view more testimonials

  • Quality Service Contractors (QSC)

    Industry Partner

  • Plumbing-Heating-Cooling Contractors Association (PHCC)

    Affiliate

Here’s the deal:

At iMarket Solutions we empower businesses by helping them build a strong on–line presence. We start with websites designed for powerful search engine response. We build on this foundation with carefully coordinated online marketing activities. Our marketing campaigns include search engine optimization activities, pay–per–click advertising, and email marketing to promote customer loyalty and retention. All our campaigns are custom–managed by industry experts to achieve premium results.

Like many marketing companies, we believe that the most effective marketing campaigns utilize a variety of media, including traditional and paid online advertising. But what makes iMarket different is our success in maximizing local organic (free) search results. Over time, this will dramatically decrease your overall cost–per–lead. You’ll get more customers while spending less money!

We understand that you have a business to run and that you value both your money and your time. We’ve developed a variety of website and online marketing packages to meet the different needs of small, mid–size, and large contracting businesses. Whether you are looking for an affordable entry level web presence or a turnkey strategy for maximum search engine response and lead generation, we’ve got a solution for you.

iMarket’s sales and management team has a total of over 40 years’ experience in the HVAC industry. We know what contractors need to be successful, and we’ll put that knowledge to work every day to help you achieve maximum results.

So go ahead – contact us and take the first step toward successful online marketing!

 

Here's what it all means

iMarket Website Solutions web development and design Google

SEO – "Search Engine Optimization" helps your site achieve high placement in the organic search engine results. Leveraging this "free advertising" on the search engines will dramatically lower your cost-per-lead over time.

Local Search Engine Optimization – 20% of internet searches are by consumers looking for local products and services. Search engines and online directories are responding to this trend by providing specialized local search results. A strong showing in these local results can result in a large number of highly-qualified leads.

SEM – "Search Engine Marketing" is paid online advertising, which helps you get traction in the search results and compete effectively in challenging markets.

Here's what you should do

Join Our Newsletter


© 2010–2015 iMarket Solutions, all rights reserved.
West Coast Office: 25 Edelman, Suite 100, Irvine CA, 92618
East Coast Office: 130 West Canal Street, Suite 5, Winooski, VT 05404

Website design, graphic design, and web hosting provided by iMarket Solutions