Freelance Digital Marketing Copywriter
Description
We are seeking a freelance, 1099 Digital Marketing Copywriter to join our team. As a Copywriter at iMarket Solutions, you will be responsible for writing and editing content for cross-channel campaigns, websites, blogs, as well as email marketing and social media campaigns. We want your content to be engaging to the reader, compelling to prospects, and high quality in both craft and storytelling.
We are looking for an experienced and creative writer who likes to work independently. You are team-oriented, and you care about what you write and how you write it. You are meticulous, diligent, and resourceful.
You pay close attention to details, have strong communication skills and enjoy researching subjects in order to discover and convey their story in a compelling way. You are self-motivated and hardworking, able to work independently both effectively and efficiently. You are proactive, creative, driven for results and have experience working in a fast-paced environment. Experience in a professional marketing environment is a plus, as is SEO expertise, but the core requisite is good storytelling skills, exacting craft and efficient research.
*Though remote, this position only applies to candidates who reside and will indefinitely continue to reside in the following states: AZ, CA,CO, FL, IL, IN, NJ, NY, PA, TN, TX, VA, VT, WA, WY, OR.
Responsibilities:
Writing engaging and on-brand content for your clients, including campaign briefs, cross-channel campaign copy, blog posts, website content,, social media copy, email marketing copy, internal documentation, and occasionally internal marketing
Editing the content of your fellow writers with care and attention to detail
Acting as an internal resource about the details of home service industries, such as HVAC, plumbing, electrical systems and roofing
Collaborating with your fellow Content Team members, as well as team members in our SEO, Social Media, and Email Marketing departments
Assisting the development and innovation of our house style guide
Writing biweekly blog posts and generating blog topics that address the needs of our clients’ target audience, convert visitors into marketing qualified leads, or compel the audience to take action
Staying up to date with content marketing, SEO and affiliate marketing trends
Managing departmental projects of your own
Desired Qualifications and Experience
Minimum of 3 years of professional content writing and editing experience
Expertise at writing that compels an action, such as sign ups, sales or leads
Storytelling approach to copywriting that engages a target audience with a problem/solution strategy
Excellent verbal and written communication skills
Excellent organizational skills
Experience with Wordpress
Experience with Google Workspace
Ability to proofread and edit content thoroughly, correcting for punctuation, grammar, spelling, and style
Ability to translate technical explanations into terms appropriate to our clients’ customers (homeowners and commercial property owners)
Familiarity with best practices for SEO and content marketing
Ability to give and receive constructive feedback
Ability to work independently, manage multiple clients, and meet various deadlines simultaneously
Ability to adjust priorities quickly in order to respond to pressing demands
Knowledge of the home services industry is a plus
